If there is no response from the prospect within

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You wait until the free trial expires to suggest an appointment. In either case – in the event of silence from the prospect – you reiterate your proposal within 7 days. If the silence persists, offer the prospect an invitation to a webinar, to present the advantages of your software solution. What marketing automation scenario for a version upgrade? This workflow is for customers only. By obtaining a version upgrade – evolution of the product – you make an additional sale.

Send an email to announce the news . At this stage, propose a Phone Number Data meeting to present the version upgrade – and convince people of its interest! This first email contains an appointment link . If you do not click on the link in the announcement email, send an explicit meeting proposal email . send the same, more convincing email .




If their silence persists, invite the prospect to a customer webinar to present your new products to them.SEO or Search Engine Optimization includes all the techniques to improve the positioning of a page in search engine results. Essential to the visibility of businesses on the internet, SEO is made up of four major pillars: the indexing of pages, the content offered and the keywords they contain, off-site SEO based on netlinking, and On-site SEO based on the internal networking of the website as well as on semantic cocoons.