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When December arrives, consumption soars. Many of the savings that have been built up after the summer holidays are used to give the year a good send-off . That is why for many businesses, including those in the restaurant industry, this is a decisive time. Let's look at some of the most common marketing actions for restaurants at this time.
Company dinners
Company dinners may seem, at first glance, to be the perfect breeding ground for awkward moments to arise, but despite the reluctance of some employees, they are a good tool for the company .
One of the most obvious benefits is improving relationships between employees . Sometimes the lack of efficiency in a work team can be caused by poor communication between the different members that make it up. Offering a calm and jovial atmosphere in which professional relationships can be improved has an impact on greater productivity in the tasks performed.
Company dinners also allow for closer ties WhatsApp Number Database between the different hierarchies within the organisation . Many managers and senior executives in large and medium-sized companies have little contact with the workers and employees in the lower echelons. In addition to projecting greater closeness and familiarity with the workforce, the one-on-one conversations that take place at these types of events provide an ideal environment for a transversal and interdepartmental migration of ideas to take place .
Company dinners may seem, at first glance, to be the perfect breeding ground for awkward moments to arise, but despite the reluctance of some employees, they are a good tool for the company.
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Finally, the company dinner can be understood as an additional bonus achieved by carrying out work with excellence.
What does all this mean for restaurant businesses?
Firstly, positioning yourself as a place where this type of dinner is possible can attract a considerable volume of business , even more so when the establishment is located in urban environments with office buildings nearby.
The organisers of these extra-work meetings usually opt for those restaurants that, in addition to a festive menu in keeping with the dates, can offer a private setting (taking into account the confidential nature of the conversations that often take place) and have a versatile service with sufficient capacity to adapt to last-minute changes in terms of the number of diners or menus.
10Restaurants is a portal specialising in events and company dinners. Find your group restaurant in a different way, send your request and receive proposals from restaurants…more than 50,000 clients have already used it…easy, fast and free!
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Company dinners are held before the holiday break, so there are two designated weekends. In 2018, these will be the weekend from December 21 to December 23, and the weekend from Friday 28 to Sunday 30. The choice depends on whether the company offers long or short holidays, but in any case the last weekend of the month is the most popular, as it also closes the year.
Family Christmas Banquets: Christmas Eve, Christmas Day, New Year's Eve and New Year's Day
Christmas parties are an overused excuse to get the family together. We all know the saying “Come back, come back home, for Christmas”…
During the main holidays, banquets and excesses are omnipresent . Restaurants can orient their dining room towards families by offering interesting menus for the little ones and hearty meals for adults: seafood, fish, roasts, quality sausages and typical sweets cannot be missing from the menu.
Every year, it is becoming more common for families to choose to get together outside the home . In addition to special dishes prepared with great care, the restaurant offers the convenience of not having to spend hours in front of the stove and leaving your hands in the sink to get the dishes pristine again.
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